Website reviews for Shopify apps and online stores
Find what's wrong with your website before your customers do.
Your website might look good and still lose customers. We review your messaging, pricing, trust signals and customer experience to uncover problems that could stop visitors from buying.
Get a clear report showing what needs fixing, why it matters and what to do next.
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Launch readiness review · inventory-app.example
Demo data10 pages read
11 findings
The product looks capable, but the free plan is described two different ways, and that will cost you installs before anyone tries it.
- Critical
- 1
- Important
- 4
- Nice to have
- 6
- Pages read
- 10
Finding 01· Found by comparing pages
Your free plan has two different limits
Evidence
“Free forever up to 2,000 sync events a month.”
/pricing · plan table
“Free plan: 50 orders/month”
apps.shopify.com/example-listing · Pricing
Recommendation
Decide the real free limit and its unit, then use the same sentence everywhere it appears, including your App Store listing.
§ 01How it works
From your web address to a prioritized report.
Submit your website
Enter your website address. You can add a second page to compare, such as your Shopify App Store listing, and a line about your product.
We read your public pages
Our crawler visits your homepage and up to nine more public pages, at phone and desktop widths, and captures their text and screenshots.
Findings are checked against evidence
Automated checks measure the technical basics. An AI model reviews the content, and every finding it makes must quote your pages. Findings without evidence are removed.
You get a prioritized report
Your score, a short verdict and the three most important findings are free. The full report lists every finding with evidence and a recommendation.
Fix and scan again
Each paid report includes one re-scan of the same site, so you can see which findings are resolved and how your score changed.
Who does what: code runs the technical checks and calculates the score. An AI model from Anthropic writes the review from the captured pages. With the human-reviewed report, a person checks and edits it before delivery. More about how we work
§ 02The report
Seven questions, answered for your site.
Is the value clear within seconds?
We read your first screen on a phone and a laptop the way a new visitor would. Can they tell what you offer, who it is for and why it is better before they scroll?
Does the site explain the problem it solves?
We check whether you describe your customer's problem in their own words before you list your features.
Is the pricing clear and consistent?
Plan names, limits, extra charges and the free tier, and whether they say the same thing on every page where they appear.
What could stop someone from buying?
Missing policies, unanswered questions, unclear permissions, dead ends and anything that makes the site look unfinished.
What would build more trust?
Specific changes ranked by severity and effort, each tied to the page it applies to.
Copy and design problems
Unclear sentences, terms that change from page to page, layouts that break on mobile and buttons that don't say what they do.
The bottom line
A short summary: would a typical customer buy today, and what should you fix first?
§ 03Cross-checking
What speed and SEO tools don't catch.
Your pricing page · plan table
Starter
$0 / month
“Free forever up to 2,000 sync events a month.”
Then $29/month on Growth.
Your App Store listing · Pricing
Pricing
Free plan available
“Free plan: 50 orders/month”
Additional charges may apply.
CriticalPricing · contradiction
Your free plan has two different limits
- Why it matters
- A merchant who sees both will assume the smaller limit is true, or stop trusting the rest of your pricing.
- Recommendation
- Decide the real free limit and its unit, then use the same sentence everywhere it appears, including your App Store listing.
§ 04Measured by code
The checks that need no opinion.
| Check | What it measures |
|---|---|
| HTTPS and redirects | Whether every page loads over HTTPS, and whether http:// addresses redirect to https://. |
| Mobile layout | Whether pages are set up for phones and fit a 390-pixel screen without scrolling sideways. |
| Broken links and images | Links and images that return errors, kept separate from ones we simply couldn't reach. |
| Browser errors | JavaScript errors your pages produce while they load. |
| Page weight | How much each page downloads. Load times are shown for context only, since they vary from one visit to the next. |
| Titles and descriptions | Missing or duplicated page titles and meta descriptions. |
| Image alt text | Visible images with no text description for screen readers. |
| Policy pages | Whether shipping, returns, privacy and terms pages exist and are linked. |
| Analytics and pixels | Which tracking tags are installed, and whether each one sends a page-view request while we load the page. We don't test your conversion events. |
| Favicon and 404 page | Whether the site has an icon, and whether missing pages return a proper 404 error. |
§ 05Your website and your data
What happens when you submit a site.
What we read
- Your homepage and up to nine more public pages on the same site.
- One optional second address you choose, such as an App Store listing.
- Page text, links, meta tags and screenshots at phone and desktop widths.
What we never do
- Ask for passwords or sign in to your store or admin.
- Submit forms, add items to a cart or place orders.
- Visit private network addresses or pages your robots.txt blocks.
What happens to the data
- Page text and screenshots are sent to Anthropic's AI model to write the review.
- Your report is private: only people with its link, or your account, can open it.
- You can delete a report, or your whole account, at any time.
What we can't review: pages behind a login (including your Shopify admin), checkout steps that need a real order, private customer data and emails sent after signup. Every report lists what was left out.
§ 06Sample report
A fix list you can work through.
| No. | Severity | Finding | Effort |
|---|---|---|---|
| 01 | Critical | Your free plan has two different limitsPricing · critical | Quick fix |
| 02 | Important | The headline names the technology, not the resultValue proposition · important | Quick fix |
| 03 | Important | Overage charges are mentioned but never pricedPricing · important | Quick fix |
| 04 | Important | Nothing explains why the app needs access to ordersObjections · important | Quick fix |
| 05 | Important | No company name or address anywhere on the siteTrust · important | Quick fix |
| 06 | Nice to have | Features come before the problem they solveThe problem · Nice to have | Quick fix |
Illustrative sample · 11 findings in total · score 51/100
§ 07Pricing
Start free. Pay once if you want the full report.
Free scan
No cardFree
See your website score, overall verdict and three highest-priority findings.
- Launch Readiness Score, with how it was calculated
- A one-sentence verdict on your site
- Your three highest-priority findings, with evidence and recommendations
- No account needed for your first scan
Your score and top three findings, usually within minutes.
Full report
One-time$29
Get the complete audit, supporting evidence, prioritized recommendations, practical fixes and replacement copy where useful.
- Every finding, each with the page and the quoted text
- Contradictions in prices, limits and claims across pages
- Suggested replacement copy for weak headlines and wording
- Recommendations ranked by severity and effort
- Phone and desktop screenshots of each page
- A private report link and a PDF download
- One re-scan of the same site after you make changes
Choose this from your free result. One-time payment through Paddle.
Human-reviewed report
One-time$149
Get the complete report reviewed and edited by a person before delivery.
- Everything in the full report
- A reviewer checks each finding against your pages
- Wrong or weak findings are corrected or removed, and severities adjusted
- The verdict, summaries and recommendations are rewritten where they need to be clearer
- Delivered within 3 business days of payment
You can read the automated report as soon as you pay. The reviewed version replaces it when it's ready, and we'll email you.
Choose this from your free result. One-time payment through Paddle.
§ 08Questions
Common questions.
Have a question that isn't answered here? Email webqualityassurance.mail@gmail.com.
What does the scan look at?
Your homepage and up to nine more public pages, chosen by type: pricing, features or product, about, FAQ, contact, your policies, one help or blog page, and the cart if it is public. If you add a second address, such as your Shopify App Store listing, we compare the two. Every page is captured at phone and desktop widths.
Who writes the review: a person or AI?
The free scan and the full report are written by an AI model from Anthropic, working only from what our crawler captured. Every finding must quote the page it comes from, and findings that can't be matched to the captured text are removed. The technical checks and the score are calculated by code, not by the AI. With the human-reviewed report, a person reads and edits the report before it is delivered.
Will the crawler log in, fill in forms or place orders?
No. It only reads public pages. It never asks for passwords, never submits forms and never starts a checkout. It identifies itself as WebQABot and follows your robots.txt.
How long does a scan take?
Usually 2 to 10 minutes, depending on how many pages your site has and how quickly they load. The progress page shows each stage as it finishes, and you can close it and come back using your private link.
What can't it review?
Anything behind a login, including your Shopify admin and your app's screens; checkout steps that need a real order; and emails you send after someone signs up. Every report lists what was not reviewed.
Why does the score sometimes change between scans of the same site?
The score is calculated from the findings, and the AI review can find slightly different things on each run, especially on larger sites. Use the findings as your guide rather than small changes in the number.
Will fixing everything increase my sales?
We can't promise that, and you should be wary of anyone who does. The report points out problems that commonly stop people from trusting a site or buying. Results depend on your product, your price and your traffic.
Can I scan again after making changes?
Yes. The full report and the human-reviewed report each include one re-scan of the same site. It shows how your score changed and which findings are resolved. You'll need to sign in with your email to use it.
What if I'm not happy with a paid report?
If the scan failed, or the report says something about your pages that isn't on them, we refund you in full. See the refund policy for the details and how to ask.
Ready when you are
See your website the way a new customer sees it.
Start with a free scan. Pay only if you want the full report.